With Copilot agents, Pets at Home unleashes an AI revolution - Source EMEA
Organizations across industries face the same challenge: meeting customer expectations while improving efficiency. This customer story highlights how Pets at Home used Copilot agents to achieve both. Read the story to see how agents made an impact and contact Definitive Solutions to discuss how they can work in your business.
What is Pets at Home's approach to AI?
Pets at Home is integrating AI to enhance the customer experience by unifying data across its various operations, including retail, veterinary practices, and grooming services. The company has created a platform in Azure that connects these areas, allowing for better insights and recommendations. By using AI, Pets at Home aims to save time for its veterinary staff on administrative tasks, enabling them to focus more on patient care.
How does Pets at Home utilize Copilot Studio?
Pets at Home uses Microsoft Copilot Studio to develop AI agents that assist in various business areas, including fraud detection. The company has created an agent that helps the retail fraud detection team analyze transaction data more efficiently, identifying patterns and anomalies. This allows the team to respond more effectively to potential fraud cases, ultimately improving operational efficiency.
What data does Pets at Home leverage for AI?
Pets at Home has access to data from approximately 8 million customers and 10 million pets through its Pets Club loyalty program. This data is utilized to generate machine learning and AI-driven recommendations for next best actions, helping staff provide tailored advice to customers based on their pets' needs and purchasing behaviors.

With Copilot agents, Pets at Home unleashes an AI revolution - Source EMEA
published by Definitive Solutions
Definitive Solutions was founded in 1999 by Peter Meade who has over 30 years in the IT industry. We deliver IT managed services, cloud and security solutions to our SMB and Enterprise clients throughout Ireland and Internationally.
We are not just another MSP; our technical skill is given, but our success has been built on the ethos of trust and our focus is always on building strong relationships. Our approach is to really understand our clients’ business challenges and goals, and implement bespoke technology products and services which meet their unique business requirements.
As an independent private company, you can trust us to give impartial advice. We stand over every product and service we recommend and will only offer the right solutions for our clients. There is no such thing as ‘one size fits all’.
Our focus on professional trust and relationships does not just apply to our long-established clients; it continues within our dedicated team, evidenced by one of the strongest retention rates in the industry, and with our partners.
All of the growth and success our business has enjoyed is a result of our outstanding team of people and we all share a passion for providing the best customer experience.
Our clients range across all industry verticals including financial services, public sector, distribution, pharma and charities. Many of our clients operate within highly regulated industries, and adhere to strict compliance and regulation standards and we work closely with them to ensure their technology strategy is aligned with their compliance responsibilities.